Client Sector
Association for Advertising and Communications, South Africa (ACA)


Our impact
Brand strategy
Brand identity
Brand Activation
Above the Line

Branding the association that governs advertising in South Africa

The ACA is the official representative body of South Africa’s advertising and communications profession. It needed a brand identity that could speak to the creative industry, as well as to those who wish to interact with it. An editorial style was chosen, together with a unique, metaphorical illustration style for comms.

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